Static Advertising Boards
Static advertising boards displayed in sporting arenas have been a mainstay for over five decades, long gone are the days where only a few boards surrounded the pitch. Now as well as two rows of pitch side boards there is a variety of other signage to suit both national and local advertisers, these range from crowd facing boards right through to stand and stadium sponsorships.
Eleven Sports Media (Eleven) recognise the value of this simple but effective marketing tool and aim to continue to bring this to businesses of all sizes in stadiums across the UK. Eleven are now the number one agency in the UK to represent football and Rugby clubs within the local market. Whatever the size of the business and wherever it may be - Eleven can help obtain crucial brand awareness for the business.
Branded broadband (B-BB) offers fans the chance to support their local club by subscribing to a home, work or mobile broadband service branded with the chosen clubs commercial identity. This service is provided by one of the most reputable providers in the UK and guarantees a top class service with a 365/24/7 UK support. The most attractive element of the Branded Broadband service is the additional annual revenue that the club will benefit from.
Eleven Sports Media will provide a costumed website which the fans will be able to sign up to, they will have access to client information in order to manage their own individual “club” accounts. Eleven have also developed some exciting phone applications that will be provided to all subscribers of B-BB free of charge. These applications will range from games where top prizes can be won to the latest club information applications (APPS). These will be available at the fans disposal on their iphone or android phones at all times. As well as the APPS being a great novelty item they will also bring in further income streams to your club.
Digital Media Products
During 2011, Eleven Sports Media entered into a partnership with global LED provider ADI. ADI have been the leading provider of all things digital over the last decade within the sporting industry from giant screens, pitch side digiboards and stadium TV systems. After Eleven established themselves as the advertising agency of choice in the same marketplace it was obvious a partnership would be mutually beneficial.
Because of this exciting development in the growth of Eleven we are now able to offer the world’s most current stadium products to the local market.
The giant screen is a product that up until a few seasons ago was exclusive only to the commercially advanced premier league clubs. Now with the development of technology most clubs in the football league will have the benefits of this product. The giant TV screen can be seen by the entire stadium on each and every match day. A simple idea and one which has proved to be a vital communication tool for club information and replays, making it a captive audience for fans therefore making an attractive prospect for advertisers.
Still in its younger years, this product will currently only be seen in the finest leagues and stadiums around the world. Proven to be the most effective advertising tool ever introduced to the industry, global and national brands have mostly benefited from this product until now. Our most recent digiboard project was worked in conjunction with Glasgow Rangers and the Ibrox Stadium and we were able to offer this elite product at prices that were suited to the local market place. This was a huge success and we now look forward making this available in many other stadiums across the UK.
Please click here to view an example of our LED Digiboards at Rangers FC
Stadium TV systems
Although the concept of TV Systems situated throughout stadiums has been implemented in the past, as technology has developed so have products and these systems are no different. Earlier this year 119 next generation media monitors were installed at Goodison park in conjunction with Everton FC. These are strategically placed throughout all concourse and corporate areas. Whilst showing the clubs in house TV station there will also be a variety of opportunities for brands of all sizes to feature on the screens. Eleven were granted the chance to commercialise these systems and now plan to replicate this feature at clubs across the premier league.
Please click here to view an example of our Stadium TV Systems at Everton FC